So, today we’re going to talk about building an email list for your blog! I’m sure you’ve seen the pop-up inviting you to subscribe to my newsletter when you come to my site. This is one (and the best) way to build your email list! Why do you want one? Well, I’ll tell you!
Having a list of subscribers gives you a list of people who are interested in what you have to say or sell. You can direct sales right to them, keep them up to date on what’s going on, and give sneak previews of what’s to come! In turn, that will increase your sales or site traffic! Any good tutorial or blog on ‘how to grow your blog’ will tell you, contact is everything. EVERY. THING.And the best way to do that is to build an email list and keep in CONTACT with your followers…but never ever spam them or overwhelm them.(I’ll talk about that in a minute) I know many of you get my blog in your email everytime I post and I thank you for that! But, just like me, you want your followers to be engaged with you.
Part of blogging…a big part, actually, is building community around a common interest. The blogging community is generally a fun and welcoming place. I’ve gotten to know a few bloggers that I follow and I feel like I know a few that follow me. One good way is through commenting, of course. I love getting comments on here, so don’t be shy! The more you get to know your followers, the more likely they are to share your blog or shop with their friends! That sounds good to me! And even better is that through commenting, your followers can get to know each other. Community!
Part of community is staying in touch through a newsletter. Mine comes out once a month. Around the first of the month. Included are tutorials for some of the crafts in my Etsy shop, blogging and small business tips, answers to questions you may have, as well as a coupon code from time to time! Also, in the September and October newsletters there will be sneak peeks of my fall, Thanksgiving, and Christmas items! AND….a chance to pre-order some of them….PLUS…the only chance to get some of them personalized!
See what I did there? I’m giving you, my followers, perks for signing up! That helps get subscribers, which builds community, which is what we want in the first place. I will let you know right here that the FASTEST way to lose subscribers is to spam them or constantly send nonsense. I promise you that my newsletter is all you’re signing up for UNLESS there is a major product release or a special sale. Those won’t happen often. Most of your email from me will be the newsletter, unless of course you ask me something 😉
We’ll talk more about email lists and newsletters again in future posts. In the meantime…..
Refresh this page and sign up in the pop up! If that doesn’t work, use the contact me form!